We take our leads seriously and so should you!
Spark Lead Management application is the key to your success Why! Because it manages all of the very important data for your business. You will have at your fingertips all of the information you need to grow your business. We do this through data management. That’s right we capture all of the lead data we generate for you and you manage the lead through your internal process through to the sale. By capturing these important data points we can start to see trends and focus on areas of improvement in real time.
Why is that important? For every dollar that you spend on advertising you are looking for a return on that investment. We enable this. We can track and manage your ROI so that you know what how and why you are successful or not. We take the human element out of the equation or shine a light on it. We let the number speak for themselves.
Its rather simple actually – First we start out by providing you with out marketing program and our expertise to set you up with the best possible opportunity to drive business through the internet. Next we begin to drive traffic and make your phone ring and your inbox sing with new business opportunities. (Hint: If its not then the offers and promotions are not good enough) Once you have the leads now we look at the follow up process, Are you answering the phone in a timely fashion, is the person able to overcome any objections for the customer… what is the closing ratio to the next step in the sales cycle? etc…
Once all the efficiencies are in place like a well -oiled machine its time to power up the program and scale to where you feel comfortable.
Sound to good to be true. Its not… we do it every day!
More About Spark Lead Management System
Spark Lead management system is only as powerful as the data that is entered into it. As our customers begin to use it more and more we are finding that it can be very powerful and useful for maintaining the activities of your business.
Some basic features of the online application are as follows
We recommend that you at least log in to the application each work day to manage the status of a lead.
NEW = New Lead
ACTIVE= You are performing and action on for this lead and you will be getting back to them
PENDING= The lead need to provide you something or will be getting back to you with details
CLOSED = You are Done and completed the job and received the funds
DEAD = ran into a wall with the lead and at this point do not expect to continue to work with this customer moving forward.
DUPLICATE = That this data is already in the system – currently the estimator can create duplicate lead instances due to the way the data is collected. Also the customer may fill out an estimate and then call – this will create a duplicate
BAD = This is a lead that contains no valuable information. In some cases a lead may have a bad phone number but a good email or vice versa so we encourage you to use both pieces of information to contact them.
You can capture notes of your conversations and any special details that can be accessed by other users once saved.
You can set basic scheduling events.
These events can send reminders to users that are setup to receive them. These reminders go out a few hours prior to the event actually happening.
We recommend that you have a single user account for each user as this way we can control access to the platform and keep track of who is editing what on the platform. This helps with keeping track of who is working each lead. etc.
Searching for leads is very easy as well as filtering by status or by name etc.